SEO (Search Engine Optimization), makes it easier to scan the website for search engines such as Google, Yandex, Bing, and Duck Duck Go so that while listing the results of searches your website will be on one of the tops. There are inside SEO and outside SEO. Inside SEO focuses on indexing links, images, texts, and folders easier and reorganize backend and front-end code structure. Outside SEO is more of a work of creating backlinks, social media shares, search engine adds.
We can say that Drupal is more search engine friendly if you compare it to the other content management systems. As it is stated on the SEO Checklist modules, with some free Drupal modules such as pathauto, metatag, redirect, microdata you can build SEO friendly websites. With Yoast SEO module, it’s possible to check content if it matches SEO (are the keywords used enough, do images have alt tags or is the metatag structure and head titles are correct).
The debate about which CMS is better, probably starts with the first ocurrence of the CMS concept. “Is Drupal better or Wordpress or Joomla?” debate is much more heated topic than “Red Dot better or Interwoven ?” debate during the 90’s, when internet is at its infancy, Truth be told, nobody in…
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